Refricentro Tradeshow
Client:
Refricentro
EVENT TYPE:
Tradeshow
DATE:
Aug 2024
Objective
Our goal for the Refricentro Trade Show was to create a dynamic event that would serve as a platform for industry professionals to engage with the latest innovations in refrigeration and air conditioning. We aimed to deliver an experience that not only celebrated Refricentro’s 60 years of excellence but also facilitated valuable networking and learning opportunities, ensuring that the event left a lasting impression on all participants.
Pre-Production
The pre-production process began with securing the Puerto Rico Convention Center, the perfect venue for an event of this magnitude. We meticulously managed every logistical detail, from setting up and tearing down exhibitor spaces to designing the layout of the trade show floor. We crafted an exhibitor map that ensured both functionality and visual appeal, creating a seamless experience for attendees and brands alike. In addition to overseeing the staffing and management of the event, we handled all technical aspects, including sound and audiovisual systems. To add a special touch, we incorporated unique entertainment elements, like a batucada with cabezudos, to elevate the event’s atmosphere.
Results
Our goal for the Refricentro Trade Show was to create a dynamic event that would serve as a platform for industry professionals to engage with the latest innovations in refrigeration and air conditioning. We aimed to deliver an experience that not only celebrated Refricentro’s 60 years of excellence but also facilitated valuable networking and learning opportunities, ensuring that the event left a lasting impression on all participants.
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